Recent Posts Archives - Page 7 of 7 - Simply Social Media Solutions

Clickable Calls-to-Action (CTA) - 20 Critical Do's and Don'ts

Artcle by: Hubspot Calls-to-action (CTAs) are one of the most critical inbound marketing tools. Whether they take the form of anchor text links, images, or buttons, CTAs are what motivate and direct your visitors to take a desired action, usually on Read more

Why Online and Offline Marketing Integration is so Important

  I'm a big believer that you need to create strategies for your online and offline marketing integration in order to establish a unified message about your brand and capture audiences from every media source. It's not enough anymore to Read more

How to Activate Your New Twitter Profile

Once again Twitter has made some pretty substantial updates and one of them includes the new "look" to your profile, much like that of the Facebook Timeline. Activating it is pretty simple and I'm going to show you how to Read more

What Every Business Should Watch for Before Getting Online

Posted on by Toresa Leave a comment

A few years back I wrote a post about a friend who was totally duped by their web designer. I’ve always been a big believer in having control of your online business and practice it religiously with my own clients, but many business that are new to the online world tend to put all of their trust in their designer because they don’t understand the process, maybe feel they don’t have time to learn it or better yet, don’t care to know the details.

That is a HUGE mistake! Just like every other part of your business from inventory to finances, your online business should be something you watch and have complete control over.

As I was writing my new series, “10 Steps to Getting Your Business Online”, it hit me that I need to re-post this article on my new site so hopefully anyone looking to get online will “beware” prior to actually taking action.

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An Example of How Social Media Can Help Small Business

Posted on by Toresa Leave a comment

While checking in on twitter this morning, one of my friends posted a link to a video from News 14 Carolina that I just had to share.

It features a small business owner who, because of the recession, just couldn’t afford to use traditional print advertising and found success from including social media in her marketing portfolio.
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Why Every Business Needs a Website

Posted on by Toresa Leave a comment

The face of business is changing rapidly and in order for your business to stay competitive, you really should consider a business website of some sort.

It doesn’t need to be expensive or complicated. A simple website with even 5 basic pages offering information about your company, products and contact information can greatly improve your standing in the business community.

Today, more and more people are searching the internet for products or services rather than flipping through the yellow pages. They want more information, quickly and will base their decisions on what they find online. Many don’t want to have to call for information when other companies will provide them enough information online to make informative choices before choosing to become a customer.
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