August 20th, 2011 (No Comments)
As I promised yesterday, I want to share an article posted on twitter by @mostash by @jasonfalls that explores how conversational marketing equates to real world socializing. Increasingly companies are finding that the “pushy, I gotta meet a quote” sales tactics no long work, instead it’s become far more effective to build relationships and trust [...]
Social Media: The New Marketing Frontier
August 19th, 2011 (No Comments)
I found this article posted on twitter by @OlivierVasquez and realized that while some of the statistical information may have changed, the concept behind it is still very relevant to today. Social networking: The New Marketing Frontier The many faces of advertising By Heide B. Malhotra Epoch Times Staff Advertising, a business concept almost as old as [...]
How Can Social Media Help Your Small Business Brand?
August 17th, 2011 (No Comments)
Social Media Has Become Mainstream Social Media has become mainstream and it’s not going away anytime soon, so now is the time to embrace it. Many small businesses still don’t understand the full potential behind social media which can now be called “word of mouth on steroids”. If your company is new or just starting to [...]